An Announcement Soon...

An Announcement Soon...

Growing up we often hear people repeat an old adage, “If at first you don’t succeed, try, try again”. They tell us this to encourage us to keep going. It works for kids, because most of the things that they are attempting, are things that adults know that they will be able to accomplish the endeavour if they don’t give up. As we get older, we start hearing Einstein’s quote, “The definition of insanity is doing the same thing over and over again, but expecting different results”. Have we been lied to as kids? Is Einstein right? Or should we maybe modify the adage to If at first you don’t succeed, try, try again…. And then stop, because the definition of insanity is doing the same thing over and over again, but expecting different results? But that then begs the question, at what point do you stop? At what point is trying again just pure folly? At what point are you simply crossing the line into insanity?

While there are plenty of great NBA, MLB, NHL, NFL players and they win a title, their time playing is finite. At some point, their bodies will tell them to retire. Fantastic general managers will lose more years than they win. Coaches get fired all the time. But the difference is, they’re getting paid to keep going. But this is a question that all entrepreneurs struggle with. Not every idea that propagates is going to pan out. All you can do, is endeavour and attempt. But it’s not all going to bear fruit. And there’s a battle with our egos as to when it is that we should put this idea to rest.

The key to this decision making I think, really does come down to ego. We have to put it aside. We have to put our pride aside. We have to look at things objectively and if possible, empirically. In 1985, when Quincy Jones put together a group of 45 of America’s top musicians together to record We Are The World, there was a sign put up on the door of the recording studio that read “Please check your egos at the door”. Ego gets in the way of getting things done. Ego gets in the way of us intellectual thought. Ego, in other words, gets in the way of progress.

When the situation looks bleak, we have to remember and remind ourselves why it is that we are doing what we’re doing. We need to revisit why it is that we embarked on this journey, is it worth it to continue. Do the reasons why we began the journey still apply? Is it still worth our efforts in trying to get the result we are looking for? Or, to quote a really bad movie, “Is the juice worth the squeeze?”

For us here at BabyNimbus, it is something that we have thought long and hard about many times. And every single time we have revisited and re-evaluated, we kept coming back with the same answer. Yes. Let’s keep going. Let’s see if there might be something else that we can try. And in our case, patience is starting to prove to be a virtue. We are on the brink (hopefully) of making a very exciting announcement. It is a big step for our small team, and everyone is brimming with excitement. There are still a few ‘I’s to cross and a few ‘t’s to cross, but we are getting close, and hopefully we can tell you all soon!

Leave a comment

Please note: comments must be approved before they are published.

Left Continue shopping
Your Order

You have no items in your cart