2015 in Review....
It's the end of the year already. 2015 has certainly blown by like a class 5 hurricane. So much has happened both in my personal life and with Baby Nimbus. It's hard to find the top stories of this past year. When we first began with this endeavour, we had wanted to stay in the wholesale realm. Very quickly, we soon discovered that there were obstacles that we weren't going to be able to overcome, at least not in the short term. The feedback that we kept getting back from distributors was that we were: Too small, too new, and not enough SKUs (items). And they were all very valid points.
But the problem was, how do we survive and grow, and afford to accumulate SKUs fast enough without breaking the bank? So in May of this year, we decided that we needed to change. After doing some homework, we began our metamorphosis. At the end of July, we made a test run. And the result was encouraging. We felt like we were on the right path and we ran with it.
In September, we hosted our first event; our Launch Party. The event was met with limited success. There were some great, fantastic things that happened there, and a few mistakes that we made also. And really, those were entirely of our own doing. But the takeaway from that was that not only were these events feasible, but also invaluable. So hopefully, in 2016, we will be able to do more.
Trying to look forward, we got to a point that if we wanted to continue to grow and mature, not only as a company, but also as a platform to help promote and support doodlers, that we needed additional help. We began the arduous process of bringing in our very own doodler. In the process, we not only found the perfect doodler to join our pack, but we were also able to add to our doodle squad!
We've also made some adjustments to our den (office), and some pretty awesome improvements to the product. We're pretty stoked about where we are right now and the direction we're headed in. We hope that in 2016 we'll be able to build on some of the positive, and make adjustments to remedy our mis-steps.
Finally, we want to thank everyone that has helped to make 2015 a wonderful journey. We want to thank everyone on our doodle squad, friends of BabyNimbus, and you, our awesome supporters for the continued support and patronage.
Happy Holidays, Merry Christmas, Happy Channukah, Happy Kwanzaa, or even if you just celebrate Festivus! On behalf of our pack to yours, we wish you all the very best this holiday season and into 2016!